Build and activate VSPINK’s first ever sensory experience and fully immersive brand activation, PINK Nation University. FlyteVu created an event that touched the young and fun VSPINK consumer in an exclusive, intimate, and interactive way. PINK Nation University provided students with hands on opportunities including building their own VSPINK scent, black light mural walls, floor to ceiling candy rooms, a custom donut wall, daily artist performances by Thirdstory, Ravyn Lenae, and Corey Harper, outdoor games hosted by trick shot champion Brodie Smith, and more. Over 3,000 students had the opportunity to win prizes and freebies as they interacted with the space and connected with the brand in a new and authentic way. Thursday evening the event culminated with an exclusive Dustin Lynch performance at PINK Nation University. This event was an experience of a lifetime and allowed students exclusive access by following VSPINK brand socials.