Elliot Lee surpasses their fundraising goal for American Red Cross in 25 minutes.
Talent Procurement
The Challenge
Secure talent to live-stream and fundraise in participation of Giving Day for the American Red Cross.
What We Did
FlyteVu secured talent, Elliot Lee to host a 1-hour Twitch live-stream for Giving Day. During the stream Elliot held a hot sauce tasting challenge to raise money for the American Red Cross – the higher the donation the hotter the hot sauce. Additionally, Elliot shared unreleased music and began writing a new song throughout the stream.
The Results
Elliot surpassed their fundraising goal within 25 minutes, raising 2x the goal amount set.
